How to create an editorial calendar for a blog

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Blogging can be a lot of fun and a great way to express your thoughts and opinions about the things you like to do. But if you’re not sure what you’re doing, you could miss out on a great opportunity. It’s important to have an editorial calendar to plan ahead and make sure you’re not missing out on topics. This blog post will give you some great tips to help you create your editorial calendar and have a solid plan for your blog.

1. Understand your blog’s audience

If you want to create a blog, it’s critical to understand your audience. You have to know what they want and what they need to hear. That’s why it’s important to create an editorial calendar for your blog. It will help you keep track of what you post and when. It will also help you stay organized so you can keep your blog going. By creating an editorial calendar, you can find more time to write more content relevant to your audience.

2. Define your voice

One way to help you create an editorial calendar for your blog is to define your voice. This will help you decide what kind of content you want to share on it. It can also help you decide what types of topics you want to cover. For example, if you want to share health- and fitness-related content, you can create a separate calendar for this type of content. You can also create a separate calendar for personal stories and another for your blog content.

3. Define your goals

Bloggers who want to create content for their blog should create an editorial calendar to go with it. This is nothing more than a list of tasks and deadlines you want to complete for your blog. It’s something that will help you create content that’s in line with the mission and goals of it. With the editorial calendar, you’ll know when to create content, what content to create, and how often.

You should consider if you want to gain recognition and be a reference in your area, collaborate with topics in the style of tips or advice, generate visibility and then offer your products or services; once you detect these objectives you can align them with the editorial or content calendar and the contents of your blog.

4. Creating a content calendar.

Content is king, but you need to make sure you’re creating the right kind of content. As you have learned so far, creating an editorial calendar and planning what you are going to publish, you will be able to reach your audience faster, with less effort, in an organized way and achieving the objectives you have set. Before creating an editorial calendar, first take pen and paper, decide what kind of content you want to share on your blog (health, finance, technology, decoration among others) and write it down, then you must create a list of topics you want to cover and include a schedule for each topic (kitchen decoration, such as renovating a small bathroom, renovate your home without works, etc). Next, you need to create a list of the days of the week and a list of the months of the year. The last step is to assign each topic to a day or month on the calendar.

In the following link you can download a customizable template to create your own blog content.